Black Mamba Glass Co.
Black Mamba Glass Co. was founded by Sarah, a self-taught stained glass artist from Southwestern Ontario. After years of experimenting with different mediums, she’d found her craft and was ready to turn it into a business, selling at markets, on Etsy and through Instagram.
She came to me with a clear picture: a brand built around a black mamba snake, with the bold, slightly edgy spirit she wanted her work to be known for. What she needed was an identity that captured that personality and gave a brand-new business a professional foundation from day one.
The challenge
Sarah’s idea was strong, and she knew exactly what she wanted it to feel like. The challenge was making it work in the places her customers would actually see it.
Stained glass is detailed, and so is a snake. Put the two together and it’s easy to end up with a mark that looks beautiful on a large print and turns into a smudge everywhere else. For a business selling at markets, on Etsy and on Instagram, “everywhere else” is most of the time: a tiny profile icon, a shop thumbnail, a sticker on a gift box, a banner seen from across a busy market aisle.
So the brief came down to two things that pull in opposite directions. Keep the boldness and craft that made the idea hers, and make it simple enough to be recognized at a glance everywhere she sells.
What I did
- Primary logo
- Simplified alternate mark
- Colour palette
- Typography
- Brand guidelines
- Sticker and packaging design
- Social media templates
The solution
I built the identity around two versions of the logo, each with a clear job.
The primary logo is the full expression of Sarah’s idea: a sleek, stylized black mamba intertwined with shapes drawn from stained glass. It’s the version for places where it has room to be seen, like her market banner, her packaging and the header of her Etsy shop.
The alternate mark keeps the snake but strips it back to its simplest, most recognizable form. It’s built for small spaces: her Instagram profile, her Etsy shop icon, a sticker sealing a gift box. Even at a glance, it’s still unmistakably Black Mamba.
From there, I built out the rest of the brand so Sarah could use it right away. The colour palette and fonts carry the same bold, slightly edgy feel as the logo. The brand guidelines show her which logo to use where, so she never has to guess. Stickers and packaging mean every order arrives looking like it came from the same business she shows at markets. Social media templates let her post consistently without designing anything from scratch.
Value delivered
In 2 to 3 weeks, Sarah went from a clear idea to a complete, ready-to-use brand. She launched with an identity that feels as bold as her work, and that holds up everywhere she sells, from a busy market table to a tiny Etsy thumbnail.
Just as important, she got a kit she could run herself. With the guidelines, templates and packaging in place, a one-person business can look consistent and professional across every channel without hiring a designer for each new post or product.
Trisha designed my logo for my new business and I couldn't be happier! She was so professional and a delight to work with. I would recommend her in a heart beat.